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PRE-PROPOSAL: New (& Improved?) Look for DASH Detailed

Discussion in 'Pre + Budget Proposal Discussions' started by amanda_b_johnson, May 8, 2017.

  1. amanda_b_johnson

    amanda_b_johnson Well-known Member

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    PROPOSED:

    1) To fund a professional studio (Pro-Creative) to design, film, and edit future episodes of DASH Detailed. (See the pilot episode below -- it's a remake of last week's video)

    2) To discontinue the weekly nature of the Spotlight series in favor of moving interview content to shortened clips within regular DASH Detailed episodes. (Long-form interviews may still be produced occasionally on the basis of timeliness and depth of topic)



    PRICE BREAKDOWN:

    Pro-Creative's monthly fee = $8,000 ($2,000/episode)
    Amanda B. Johnson's monthly fee = $10,000 ($2,500/episode)

    TOTAL monthly = $18,000 (or ~182 Dash @ $99/coin)

    Would you vote to fund this proposal? Any questions for me?

    Thank you for your time.
     
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  2. camosoul

    camosoul Grizzled Member

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    Will this enable more cleavage?
     
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  3. 7dhdaQhZ

    7dhdaQhZ New Member

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    $10k per month personal fee(!) You're good I have to admit, but seriously? How is this justified?
     
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  4. jimbursch

    jimbursch Active Member

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    I really don't care for the bogus corporate news media green screen effects. It's not authentic.

    One of Amanda's strengths is that she personally comes across as authentic. I think the "set" should also be authentic to bolster that strength.
     
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  5. rion

    rion New Member

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    The fee presumably includes Pete's time as well. On top of that there is equipment maintenance, travel, and other various expenses.

    I think the fee is reasonable, and maybe even too low. We have no way of knowing unless and until others enter the arena and provide comparable services at competitive rates.

    Dash Detailed has likely yielded much more value (price increase) than cost (service fee) from the perspective of masternode owners. This is very likely to pass, as it should, at least until the budget is filled with competitive bids.
     
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  6. 7dhdaQhZ

    7dhdaQhZ New Member

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    Isn't Pete and the rest the additional $8k per month?
     
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  7. AjM

    AjM Well-known Member
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    It's not just acting, there is also study/planning work in the behind scenes.

    I think music is too agressive.
     
  8. amanda_b_johnson

    amanda_b_johnson Well-known Member

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    I agree about the underlying music -- it needs to be toned down. That would be implemented.

    To be sure I understand you, you mean the underlying music throughout, right? Not the intro?

    Another change I would make is to ditch the remote control -- I don't need to use it for the appearance of the slides, and I'd rather have some paper notes in front of me, instead. That'd free up my hands for expression, and eliminate a potentially distracting prop.
     
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  9. 7dhdaQhZ

    7dhdaQhZ New Member

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    Rather than chats about the music, can we have a break down of the costs?

    The views appear to be approx 4,000 per week, so we are looking at $1 cost per single view?
     
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  10. halso

    halso Active Member

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    Amanda has been working for peanuts for a long time and has done wonders for the DASH network.

    I think its great that she can now receive a living wage from the Treasury. I will support this proposal.

    I like the new look. Very professional.

    I would also strongly encourage the inclusion of professional media training in the proposal. There are some great courses out there that can help DASH detailed transition to the next level.
     
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  11. thedesertlynx

    thedesertlynx Active Member

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    It looks very nice and professional, definitely "next-level" and cool!

    I must admit to a certain amount of "sticker shock" at the cost. $4,500 per episode may make more sense for something with a massive reach, in excess of 100,000 views per episode. I'm not sure what market rates are for this sort of thing, but that might be worth looking into.

    I really like the professional newsroom idea. Maybe this would make more sense if it was a veritable media powerhouse with at least an hour of content per day, 7 days per week, like a proper news channel. That, in my mind, would be more appropriate both for using the studio and for the amount requested.

    What do you think? Is it possible to do a daily thing? That's something I would be excited to see! :)
     
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  12. AjM

    AjM Well-known Member
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    I mean intro and outro music is in my opinion too agressive (fast and loud) style, but that is just my thinking.
    Underlying (backround) music volume is fairly ok.
     
  13. amanda_b_johnson

    amanda_b_johnson Well-known Member

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    A daily show is a viable idea, I'm sure. You're basically suggesting the YouTube equivalent of DashForce News: stories, interviews, reports, multiple anchors, etc. Certainly an interesting idea that someone could do -- someone with the ability to run and scale an ever-growing network operation.

    I'm not sure I'm that person.

    Honest evaluation of myself and skills: I'm a researcher who communicates effectively, and looks nice doing it. I'm more suited to be hired by a news producer than to become one myself.
     
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  14. j0shua

    j0shua New Member
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    I think the full studio is overkill right now. It looks sharp, but the brushed metal, 3d background footage, video transitions, etc. take the show into a different context. Dash Detailed as it is today feels youtube-native -- and has become a really high-quality example of that kind of content. This new format feels like a local TV news station, which might appeal to an audience used to CNN, but also feels less personal.
    Don't lose that "made for youtube" internet-native excellence as you scale up the production value.
     
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  15. thedesertlynx

    thedesertlynx Active Member

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    Hm, alright, interesting. Maybe there will be an opportunity to work together in the future! So much in the works.

    As for your current gig, I think you're doing a great job, and I personally have used your work to support mine. Do I understand that this will mean you'll be doing fewer videos, but with increased production values? If that's the case, I would personally go for the opposite: more of your talent, rather than less. The cool look certainly instills a sense of Dash pride/feels, however I would see greater value out of more content. I don't think more flash makes up for less you.
     
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  16. Wikiwako

    Wikiwako New Member

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    I have no problem with the fee, but the new look is kind of cluttered and noisy. Too many elements at the same time, including the remote and the music. Why not something simple like John Oliver´s set?
     

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  17. alex-ru

    alex-ru Grizzled Member
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    I did not really like that this massive table "eats" about 1/3 of the visible space of the entire screen (and this part is completely static). It seems to me that Amanda herself must catch as much visible space as possible :)

    Regarding cost... well this "$2,000/episode" will give us more than 100,000 USD additional expenses per year... What about another approach - to buy some "own" semi-professianal studio for this money... was it estimated?
     
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  18. ericsammons

    ericsammons Active Member
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    I'm ambivalent about the new look. I'm not a fan of the music (which has already been addressed), and I probably like the less-formal YouTubish look of the existing Dash Detailed. Of course, I'm an old fart, so I might not be the target audience.

    Regarding the cost, I have no problem with what Amanda's requesting. The budget hasn't been full recently, so it's not like this proposal would take away from other valued ones. The value we receive from Amanda's videos are hard to quantify exactly, but there is no question in my mind she has been worth far more than she has requested over the past few months.
     
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  19. ampp

    ampp Member

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    Slightly off-topic. I think dash detailed is a very good community update, but from my opinion it targets the people who are already interested in dash. And helps people who are looking to learn more. I would like to see some discussion on how to do more engagement of people who have already bought crypto currency but not into dash. That is the most important target demographic right now.
     
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  20. Acedian

    Acedian Member

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    Dash Address:
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    I don't think this new setup adds anything to the current show. I might have to vote "No".
    I like the Friday spotlight, but I can see that finding interesting people in interview and getting fresh information is difficult.
    Also, could you itemise the pricing?
     
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  21. TheBigCat

    TheBigCat Member

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    Nice work, Amanda. You look great and I like how you coordinated the color of your blouse to complement the prevailing blue Dash colours!

    Here's my feedback. First I agree with the people here who said the music at the intro/outro was a bit too much. Seems just taking the volume down in the mix would help. also, the melody of the music and production are top-notch (kudos to whoever composed and produced the track!) but I actually think a bit less creatively moving melody and less "sidechain" might better suit this function, though as an EDM track it's awesome!

    Seems to me the background music playing while you are speaking is not necessary at all, and even makes it harder to hear your report.

    I agree about you having a stack of papers on the desk instead of the remote. you dont' look quite as comfortable as you usually do and I think having the papers there would ground you nicely, besides adding a nice, practical yet "oldschool" vibe :)
     
  22. daf

    daf Active Member

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    I agree. Even if I quite like the video transitions for instance, I think you (ABJ) are too distant behind that massive, static desk. Something is lost. At the very least there should be more camera close-ups (sorry if I'm not clear, I don't know the technical English terms).
     
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  23. Dandy

    Dandy Member

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    I have to agree with some of the previous comments.
    I don't like the music. I actually liked the previous Dash Detailed music theme better.
    Also, the desk takes way too much space. Amanda, you are too high in the frame because of that. Your hair almost touches the top edge of the image, which is a really bad composition (google "rule of thirds" for more info about good composition).

    Other than that, I don't have a problem with the price. I think it's well deserved and I would vote for it.
     
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  24. fuzzyduck

    fuzzyduck Active Member

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    Sorry for being so rude, but that looks awful and phony. Dime a dozen it's called I think (as dutchy)

    Your strength is Amanda 'aux naturelle'.

    This is what I call a good setup and easy on the eyes:



    No fancy non informative moving distracting background. Just plain simple and bubbly.

    Plz keep it 'small and friendly'. That's way more Comfortable and personal.

    Fuzzy
     
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  25. Tallyho

    Tallyho Member

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    First let me qualify that I am not an MNO so I don't have a vote. I couldn't watch the video beyond two minutes because of the background music. Amanda, please don't ever have background music while you're talking. It's a common and documented characteristic of some people on the autism spectrum that we cannot filter voice from music. I'm sure I don't need to spell out the correlation between geeky techy stuff and autistic traits ;)

    The other point I'd like to reiterate is that you're far too small on the screen. An important part of your presentation is your facial expressions and with your face shrunk to that size on the screen your expressions just don't come across. In my opinion we don't need to see a desk or a monitor next to you, we just need to see you, and the way you do your videos now is very welcoming and warm... accessible to newbies and old-timers alike. IMO none of that comes across in the proposed new format. At least not in the two minutes I was able to watch before I had to give in to sensory overload.
     
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  26. jimbursch

    jimbursch Active Member

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    I suggest perhaps adding an experienced professional producer to your team who can help craft your look/presentation/brand, rather than hiring an effects studio that just adds noise.

    Here's a friend of mine I can introduce you to who might be helpful:
    http://www.jacquiejordan.com/
     
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  27. IronVape

    IronVape Member
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    I'd rather have cheap carpet padding in back and real content in front. This "show" is more and more becoming just a show. Sorry.
     
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  28. khronnuz

    khronnuz New Member

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    I also have no problem with ABJ price. I think it is a fair ask for work/equipment maintenance involved, but I would rather keep the show as it is. As it stands, I would vote No.
     
  29. TheSingleton

    TheSingleton Active Member
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    Yea I don't like the new version. And I won't be voting yes for that. So please either change the new look or just go back to the old one.

    The price is totally fine with me.
     
  30. Critical Input

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    I really like your shows Amanda…..and at this point, I'm personally not convinced a fancy format is the way forward yet (as others have mentioned). I really love the fact that you are trying to step things up. Yes, there is something to be said about a plain set, nice lighting (no green screen) and great info. Hmmmm…will think more on this. Love your passion Amanda.
    *I go under BitcoinOdyssey on Reddit. I am not shy of being critical, to you, Dash or myself. We are all trying our best.
    I do have MNs. Thanks again :)