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  1. fernando

    Survey: Implementation of tracking and analytical tools to Dash apps and websites (yes or no)

    We have discussed internally and there are mixed opinions. Obviously, I would love the information, but the privacy concerns are there. I know that the options that @MaxPopov suggest are well known and respectable, but I trust nobody. A problem in their software could eventually lead to problems...
  2. fernando

    Question regarding jurisdiction in which Core Group, Inc. is planning to pay tax

    @TheSingleton is correct, Dash Core Group Inc is an American company (Delaware) owned by the NZ trust. Ownership doesn't change the tax circumstances of DCG. DCG won't operate for profit (we only request what we plan to spend), but the timing of revenue and expenses --plus price fluctuations--...
  3. fernando

    Ignore Dash: Branding as THE COIN for "Instant Confirmations"

    @amanda_b_johnson as you're correctly said, I see potential in this, I would try and plan to help where I can. What I strongly disagree is with the fact that we measure the campaign success looking at the price. The price moves for much bigger forces and measuring with it you'd basically would...
  4. fernando

    Pre-Proposal - Visual Identity

    What an intense discussion we've had! As almost everyone knows, Tharp & Clark proposal clearly won. I hope we can all rally behind the new logo, leave our differences behing and act as one. This is the power of our governance system. We discuss, we vote, we keep moving forward. I know some...
  5. fernando

    Dash Community Q&A (2-Part Post)

    We are using Freshdesk, which is very similar. We did however, evaluated Zendesk. If my memory serves me well, the reason to go with Freshdesk was that it could go multilingual at a lower product tier than Zendesk. Currently we are only working in English but we want that option for the future.
  6. fernando

    Pre-Proposal - Visual Identity

    The double D reflects the double tier in our network or two Dash blockchained together. Your D+C comment reminds me something I didn't mention: whatever logo we decide upon, it will be alive. It will be ours and we will tweak it as we change. Even immediately if we decide so. So focus on the...
  7. fernando

    Pre-Proposal - Visual Identity

    UPDATE: VOTE IS NOW LIVE Ogilvy: https://www.dashcentral.org/p/core-branding-om-201804 Tharp & Clark: www.dashcentral.org/p/core-branding-tc-201804 Background This pre-proposal is intended to outline the process through which the Dash Network will select a path forward for rebranding. In the...
  8. fernando

    Ad campaign live

    This post is about this proposal that was approved to do a Facebook ad campaign in UK, Spain and Venezuela: https://www.dashcentral.org/p/mrktng-feb-2018 The campaign was ready to be launched when Facebook decided to ban crypto ads. We had some parts already approved by FB and loaded in the...
  9. fernando

    Proposal: Core Team Advertising (March)

    The Facebook-now-Google campaign no because it is going out now. The ones paid with this proposal yes. We could cancel the other one and wait, but we really need to execute things and waiting for perfect sometimes leads to paralysis. Also, having info with old and new logo will be useful to see...
  10. fernando

    Proposal: Core Team Advertising (March)

    1. Updated on the community update call a few days ago. It is mostly finished. Branding style guide being finalized. Then we'll prepare the site and the wallets and make public. 2. They have been working on branding. The only campaign they working in we had to cancel because of Facebook banning...
  11. fernando

    Proposal: Core Team Advertising (March)

    Some people have asked for more details on how this money would be spent and that is very fair request for a proposal this size. I’ll try not to be boring, but this is gonna be a long one :) DURATION First thing to consider is that this proposal covers the budget we request for two months...
  12. fernando

    Proposal: World’s First Dash Only Electronic Music Festival

    Quick comment to confirm that I have been in contact with the team and I'm pretty excited about the project. The team is great and have delivered on their promises before. And the project is an unique opportunity from a communication perspective, but also an amazing learning experience about the...
  13. fernando

    Marketing project with Ogilvy update

    The marketing project with Ogilvy is quite advanced already. Part 1 - Branding We have agreed to a branding territory that will reflect what Dash is and what it wants to be. I can't provide more details without breaking the surprise, but we're confident that everyone will like it. This part...
  14. fernando

    Proposal: Marketing & Communication (October)

    The brand positioning phase is not completed yet. There is some work done on phase two, but very preliminary, so I would not be able to say if colors/logo will change a lot. I'm sorry to say, but I don't think the results will be public by December.
  15. fernando

    Biz Dev - Joint Statement by Bitcart and Dash Core Group

    Yesterday both Bitcart and Dash Core Group have had a long due meeting. Attendants were Graham de Barra and Darren Dineen for Bitcart, and Ryan Taylor and Fernando Gutierrez for Dash Core Group. Dash Core Group has been and remains available to meet to understand Bitcart's needs and the...
  16. fernando

    Is Dash Force News going rogue?

    About the forum, I agree because it is open to anyone without and account to read. However, what @tungfa posted is a direct reply to a message in Dash Central, so it can be cross posted here without context as an announcement.
  17. fernando

    Is Dash Force News going rogue?

    Please, let's not turn this into a false Dash Force vs Dash Core. Both teams do their thing and we respect each other. Being critical about things is totally ok. In this case we disagree about how certain things should have been handled, but that is no major problem. I don't know how it works...
  18. fernando

    Dash Instant Interviews

    No problem man, it happens to the best interviewers! I've had to repeat interviews more than once because of technical problems. Keep up producing, I have already subscribed :)
  19. fernando

    Proposal: Marketing & Communication (October)

    Read again Ryan's post :) It is 180k usd (150k eur), not 200k. And of that, more than 70k usd (60k eur) is for actual campaigns. I understand that you may had preferred another agency, but there is no way everyone would agree with the decision. We have talked to many, some of them in that...
  20. fernando

    Proposal: Marketing & Communication (October)

    Thanks Eric! Side note: Ryan and I are doing a presentation on Dash governance in the conference on Sunday and it will have some details also on how the core team works (and the video will be available in a few days).
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