Hi, all!
I'd like to create this thread to keep you updated on my publicity proposal's progress.
(Each time I make a monthly proposal for continuation of funding, I intend to include a video that gives a full recap of the prior month's activities. But I know some investors appreciate more frequent updates, so I'm happy to give them here.)
Steps taken during the two weeks since this proposal was funded:
1. Creation of Electronic Press Kit (EPK) for myself, which includes headshot, bio, DASH logo, and DASH boilerplate
2. Creation of "thought leadership" portfolio, in which my staff curates my views and educational abilities on various topics to have on hand for when relevant opportunities arise within their media network
3. Submission of commentary to one large publication, as well as submission of "byline" (that is, article written by myself) to another -- currently waiting to hear back from both regarding whether they'll move from "interested" to "will publish"
4. Weekly phone calls between myself and my staff (four staffers for the first three months, then two staffers thereafter) to review opportunities and curate bylines to be "shopped" to their media network
5. Creation of Medium account in which I'll likely publish future "thought pieces"
PMBC has determined that I'm best pitched as one of two roles, depending on the opportunity: a layperson-friendly educator on the workings of cryptocurrency, and/or a "thought leader" with technology/industry-related opinions. The title we'll be using for me in all publications is "spokesperson for DASH."
As I mentioned in my initial proposal video, PMBC made it clear from the start that not much should be expected within the first three months as one builds one's "media resume." But considering the reach of two of the publications who are currently considering my submissions, I'd say PMBC is exceeding this expectation.
I hope to have viewable results for you as soon as possible, and am working diligently to produce them -- that is, I'm combing cryptocurrency and DASH-specific headlines and issues five days per week, looking for unique commentary and/or educational angles I can send to PMBC for possible shopping to their media contacts.
Thanks for reading, and please ask me any questions you may still have below.
-- Amanda
I'd like to create this thread to keep you updated on my publicity proposal's progress.
(Each time I make a monthly proposal for continuation of funding, I intend to include a video that gives a full recap of the prior month's activities. But I know some investors appreciate more frequent updates, so I'm happy to give them here.)
Steps taken during the two weeks since this proposal was funded:
1. Creation of Electronic Press Kit (EPK) for myself, which includes headshot, bio, DASH logo, and DASH boilerplate
2. Creation of "thought leadership" portfolio, in which my staff curates my views and educational abilities on various topics to have on hand for when relevant opportunities arise within their media network
3. Submission of commentary to one large publication, as well as submission of "byline" (that is, article written by myself) to another -- currently waiting to hear back from both regarding whether they'll move from "interested" to "will publish"
4. Weekly phone calls between myself and my staff (four staffers for the first three months, then two staffers thereafter) to review opportunities and curate bylines to be "shopped" to their media network
5. Creation of Medium account in which I'll likely publish future "thought pieces"
PMBC has determined that I'm best pitched as one of two roles, depending on the opportunity: a layperson-friendly educator on the workings of cryptocurrency, and/or a "thought leader" with technology/industry-related opinions. The title we'll be using for me in all publications is "spokesperson for DASH."
As I mentioned in my initial proposal video, PMBC made it clear from the start that not much should be expected within the first three months as one builds one's "media resume." But considering the reach of two of the publications who are currently considering my submissions, I'd say PMBC is exceeding this expectation.
I hope to have viewable results for you as soon as possible, and am working diligently to produce them -- that is, I'm combing cryptocurrency and DASH-specific headlines and issues five days per week, looking for unique commentary and/or educational angles I can send to PMBC for possible shopping to their media contacts.
Thanks for reading, and please ask me any questions you may still have below.
-- Amanda
