Recent content by Jennifer Tierney

Thank you for the feedback and questions. The events, which will be broadcast on US national television and also globally in select markets, will provider broader impressions for Dash and the platform overall. The Golf Channel (which will broadcast both golf events) strongly over-indexes with...

Thank you for the feedback. As we developed out the concept, we felt that a narrowed target audience was important to make a stronger overall impact through meaningful impressions and engagement. While Dash overall has a broader target audience than males with a HHI, we feel that if the target...

Thanks for your feedback. In our proposal we will expand more on how we selected each event.

Really appreciate the feedback! We will plan to breakdown the budget in more detail to show exactly how the funds will be used.

PROPOSAL DESCRIPTION Eiger Marketing Group is presenting a strategic activation plan to hit DASH’s key target audience (males with a high household income) and objectives, through an influencer-focused program that will drive impressions and meaningful engagement. At the core of the program...

Like the idea, but seems like a lot of money.

Agree sports are a great way to promote DASH! Like the idea.

Very helpful information - will be posting a proposal this week. Looking forward to feedback!