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Proposal: Marketing - International Outreach & Promotion (Aug)

Discussion in 'Pre + Budget Proposal Discussions' started by Ryan Taylor, Jul 15, 2016.

  1. Ryan Taylor

    Ryan Taylor Well-known Member
    Dash Core Team Foundation Member

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    This is a cross-post from www.dashwhale.org/p/mrktg-intl-or-201608

    This is a continuation of the marketing budget started in July https://www.dash.org/forum/threads/proposal-marketing-international-outreach-promotion.9218/

    This marketing budget proposal will provide continued funding for our language translators. This group translates a massive amount of material on a monthly basis, including relevant news articles, videos (voiceover and subtitles), web pages, and in the near future will be maintaining local wikis and translations of our official webpage. In addition, these individuals post materials to local chat groups and social media. The four main languages covered are Russian, Chinese, Portuguese, and Spanish.

    Translators are compensated with tips based on the volume of material and other outreach they perform for the community. We have been running the program for about a year and it is effective at increasing our international exposure.

    In addition, we are beginning to sign sponsorship deals with targeted YouTube channels and website partners for placement and promotion. For example, Dash is now sponsoring Dash now sponsoring "Ideias Radicais" from Raphaël Lima. A small amount of funds are also used for giveaways or promotions, like a spinning wheel on 8BTC.

    The requested amount is expected to be an ongoing need to maintain these translation service, international media, and promotion efforts.

    Requested funding is as follows for the August 5th budget cycle:
    Total: 288.58 Dash

    Note: Should any funding remain after the project is complete, we will reserve those funds for future marketing projects

    Manually vote YES on this proposal:
    dash-cli mnbudget vote-many 6464c70330a4cabc9b765ddbd20e0cb5345cd8e66ecd74a76bf83d26a479a185 yes
    OR from the qt console:
    mnbudget vote-many 6464c70330a4cabc9b765ddbd20e0cb5345cd8e66ecd74a76bf83d26a479a185 yes


    Manually vote NO on this proposal:
    dash-cli mnbudget vote-many 6464c70330a4cabc9b765ddbd20e0cb5345cd8e66ecd74a76bf83d26a479a185 no
    OR from the qt console:
    mnbudget vote-many 6464c70330a4cabc9b765ddbd20e0cb5345cd8e66ecd74a76bf83d26a479a185 no
     
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