- Jul 14, 2014
I understand you and it would be nice, but unfortunately in real life you can't spend money to promotion in this manner.I agree 100% his opinion. What i see is the budget is overspent to something we dont really know where it goes....it should consult with community for every spend that have made and check the result to see is it worth or not.
If we really want to go big...we need to convince outside world about dash...but before that we need to convince our community that we are on the right track.
Promotion is always a set of experiments (usually unsuccessful tests, but nevertheless inevitably required experiments) where you can estimate results (not always, skills are required!) only after you actually spent the money.
So there always will be massive uneffective spendings for promotion - it is normal and inevitable.
But... if we have professionals in the team - corresponding knowledge and experience will be accumulated (and it is better not to publish key info-results to not allow our competitors to get such a strategic information for free) - and our promotional spendings and efforts will become more effective with each next month.
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