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DashForce Outreach to International (Women) Entrepreneurs

Discussion in 'General Discussion' started by Aniinl, Oct 5, 2017.

  1. Aniinl

    Aniinl New Member

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    Hi Everyone,

    I am Anja, I joined the Dash (Slack) Community in February, and last month (September 2017) I also joined the DashForce team. I will be reporting on my adventures here every month, but I thought I'd first give you a little introduction what/who I'm focusing on and what my goals are.

    My target group is international online entrepreneurs - both in Germany and across the globe.

    By online entrepreneurs I mean solo-preneurs like coaches, web designers, marketing consultants, writers, nutritionists, business strategists - anyone who runs their business location independently and deals with their customers and suppliers mainly through email, Skype, Paypal, etc. Many of them sell online courses or 1:1 sessions through their website, as well as ebooks, etc.

    90% of this target group happens to be female, so I also consider this sort of an outreach to women.

    I have been one of them and been hanging out with them since 2010. They have also been my clients, so I know them inside out - their dreams, their hopes, their struggles and worries - and I believe they are the perfect target group for Evolution.

    So everything I do in my outreach efforts is with future Evolution users in mind.

    I do not just randomly give away Dash to everyone I meet - instead I have lots of deep conversations, talking about my favorite subject: Crypto & Dash. (I drink a lot of coffee with people... :))
    Basically I spend my time planting lots of seeds and building relationships, which often results in people asking me for help with actually buying Dash or even Masternode shares.

    I do NOT “sell” them Dash as an investment. All I want is to expand people's minds about crypto as an alternative to our current money system. They first have to thoroughly understand that, before I can even start about Evolution. But once they *get it* I tell them how Dash is different from the rest and how they could benefit from Evolution in their life and business.

    Saving costs in their business, earning interest on their savings, having a hassle free way to pay their virtual assistants in India or the Philippines, having a method to send money home (many of them are expats) or receiving payments from their international clients, AND being part of something that will change the world (and that has an actual business model) THAT’s what piques their interest.

    They are all world changers.
    They are all craving freedom and self-direction for themselves and others.
    They are all used to looking behind the veil and seeing “what else is out there”.
    They are all willing to question the status quo and ready to try out new things - even if they are the only one in their circle of friends.
    They are also used to looking at their relationship with money and finding new and better ways of dealing with it.

    Most of them quit their corporate jobs in order to start their own business - against all the good advice from their families. And while they might make less money now, they feel free and more authentic and aligned with what they do. So they are way more open to embrace new things than the majority of the population.

    This target group consists of a lot of leaders and trend setters.

    They all have a small or large amount of followers. People who crave freedom just as much as them but have not dared to take the plunge yet, look up to them.

    This is why I am focusing on them. Not only will they strengthen the Dash community, but we’ll create a ripple effect because many more people will hear about crypto and Dash through them. Whether it will be just through a subtle “Dash Accepted Here” button on their website, or through actual purposeful outreach efforts. These people have platforms, podcasts, online networks - they are natural sharers who want to make a difference in the world.

    Fun fact: The people who have most embraced this so far (by actually investing in masternode shares) are women in their fifties (a freelance writer, a counsellor and a hypnotherapist). And while not all of them are “grandmas” it just shows that Dash is on the right path with, “Will it work for grandma?” as a guiding principle. Dash simply makes sense to them, and if Evolution truly becomes as user friendly and easy to use as intended, we will be able to tap into a huge market there.

    September was my first “official” month at DashForce. It might take a couple of months of actively planting seeds, however I hope to create momentum soon and see the ripple effect. I will post my September report below and future ones as well.

    This is me online:
    https://www.linkedin.com/in/anjaschuetz/
    http://anjaschuetz.net/
    http://www.followyourjoy.de/ (German)

    I'm so happy and proud to be part of the Dash movement!
    Anja
    PS - I don't hang out here a lot, but I'm in the Slack channel almost daily.
     
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  2. Aniinl

    Aniinl New Member

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    Please find a recap of my September activities including lots of photos in this file.
     
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  3. Blake

    Blake Member

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    Good stuff! As someone who also has lots of conversations about DASH while not always trying to sell it or pitch it- I see what you are doing here. It's a long term plan-and I find myself on the same path. If I can just get the seeds planted I feel I am doing something great. Good work here!
     
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  4. Aniinl

    Aniinl New Member

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    Thanks, Blake!
     
  5. jimbursch

    jimbursch Active Member

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    I suggest posting the text of your update in the forum, rather than just linking to an external file. Speaking just for myself, I am always reluctant to click on links to external files -- it poses a security risk akin to clicking on links in an email from a stranger. You can include the link in the post, but it would be nice for us paranoids to be able to see your update without having to click on a link.

    That being said, I am interested in getting your feedback about the Dash Messaging Network Licensing Program, which might be a good match for what you do:
    --

    Build a digital asset
    Welcome to the Dash Messaging Network Licensing Program.

    With a D-MSG network license you can turn your network into a valuable digital asset that can generate revenue and increase in value as it grows. The following is a description of how the program works.

    https://d-msg.com/network
     
  6. Aniinl

    Aniinl New Member

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    Thanks @jimbursch, I might post the highlights in text form here, but since the report contains all the images and proof of transactions, I'll keep them in there.
     
  7. Aniinl

    Aniinl New Member

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    October Recap

    This month I had a lot of meetings and communication to plan things that will only take place in November. So I have less transactions (Dash giveaways) to show this month, but if all goes as planned, that will all change in November due the upcoming speaking appointments I arranged for.

    Interviews

    I got interviewed three times this month, though only one has been published so far: https://medium.com/stayawhile-presents-faces-of-crypto/faces-of-crypto-anja-schuetz-1456c51b2d6d

    The second one is a similar one and will appear on https://womenincrypto.blog/

    The third one is in German, for a series on "Change" with different speakers covering different angles of change, and I'm speaking on cryptocurrencies as a big change to our money system.

    Upcoming activities for November

    I will be speaking to digital nomad followers of podcaster Amy Scott of http://www.nomadtopia.com/ on November 9 – promoting Dash as an alternative for international payments and hoping to put more pins on discoverdash.com as a result of this.

    On November 11 I will be hosting the Bitcoin girls meetup in Berlin – this time I announced Dash help and giveaway, so maybe more than 2 women will come :) So far 15 people have signed up, if half of them actually show up, I'll be happy.

    On November 18 I will be speaking at the Irish Embassy about cryptocurrencies as an alternative/diversification to pension planning / investment – will add a Dash giveaway (100 participants are expected).

    Proof of transactions of Dash giveaways can be found in this file.

    Here are some October impressions...

    [​IMG]
     
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  8. jimbursch

    jimbursch Active Member

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    Excellent! Thank you.
     
  9. Aniinl

    Aniinl New Member

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    November Recap

    Hi everyone, November was a busy month! (Nice busy :))

    Interviews & Speaking Engagements with Dash giveaways

    • I got interviewed in German for a series on Change, where I spoke about the changes in our money system.


    • I was a guest speaker on cryptocurrencies on a webinar with Amy Scott for her Nomadtopia community (only three attended live, but there's about 50 who might watch the replay). The video is not public, this is only a screenshot.
    [​IMG]


    • I spoke at the Irish embassy in Berlin at a business event on cryptocurrencies as an alternative for pension planning. Mentioned Dash a lot in my speech :) and 140 people listened attentively.
    • Gave away Dash to only three afterwards, but at least one of them has also bought Dash in the meantime.


    • Gave a workshop on cryptocurrencies and decentralization to a group of coaches - they all asked very specific questions about Dash and two of them left with a clear intention to buy.
    • Also hosted the monthly Bitcoin girls meetup where some of them showed genuine interest and actively asked me about Dash with the intention to invest.

    I helped 20 people install wallets this month and gave them some Dash. Here are some impressions:


    [​IMG]


    • I also started a free "Crypto-Fitness with Anja" email series on my website, that people can sign up to, where one email is 100% dedicated to Dash and links to Dash School on youtube. This is an ongoing series that people can subscribe to anytime, so they will all get this email in their inbox at some point. So this is marketing for Dash "forever" ;)

    These were the highlights of this month.

    More details and proof of transactions of Dash giveaways can be found in this file.
     
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  10. Aniinl

    Aniinl New Member

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    December Recap

    Hi everyone, December wasn't as quiet as expected - I reached more people than ever before and gave away Dash and helped install first wallet to 29 people.

    I was invited to hold a webinar for a group of people in the UK, and introduce them to Dash. It was organized by someone I brought into Dash months ago. Now she's such a fan that she organised this call for a number of her contacts.

    [​IMG]


    Also the Bitcoin girls group of Berlin keeps growing fast - I had about 20 participants this month, but only 2 or 3 had previously joined (and received Dash) so this was a whole new group. I only gave away Dash to the new ones, however I heard from a number of people that they did buy Dash after I had introduced them to it "because they understood it much better when I explained it in person, rather than studying it on the internet". That was nice feedback and shows me that what I do is working.

    [​IMG]

    I also helped an artist from Steemit download a wallet and send him some Dash, and instead of sending me a photo with his wallet, I asked him to come up with a Christmassy sketch about Dash. This is what he made. I think he depicted the difference (well, one) between Dash and Bitcoin pretty well :) and lots of people shared in on Twitter on Christmas. (If anyone would like to send him some tip to his barcode on the image, that would make me very happy :))

    I also gave some Dash away to some of the commenters on his Steemit post.

    [​IMG]


    I also had several 1:1 sessions, wallet installations and giveaways, as usual.

    More details and proof of transactions of Dash giveaways can be found in this file.

    Happy dashy New Year, everyone!
    Anja
     
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  11. Zuka

    Zuka New Member

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    Sounds great!) Its a dream job, to have so many meetings and drinking coffe with different people:)
     
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  12. Aniinl

    Aniinl New Member

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    Absolutely! I consider myself a professional coffee drinker :)
     
  13. Aniinl

    Aniinl New Member

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    Hi everyone, after a busy November and December, I had less Dash giveaways this month, and focused heavily on outreach instead.


    Outreach to bloggers, podcasters and journalists

    I connected with people from Holland, Belgium, Thailand, Berlin and the U.S. about interviews and reaching their audiences.
    • I subscribed to a list of reporters and bloggers looking for sources, and started responding to every query related to cryptocurrencies.
    • I also joined lots of Facebook groups where bloggers and podcasters look for interview guests, and approach them re crypto related topics.
    Of course it’s hit and miss and I only get 1 reply for every ten emails I send, but this Vice article was one result for example: https://www.vice.com/en_au/article/3k5yz3/wall-street-meets-pepe-cryptocurrency-is-a-bros-world

    Screen Shot 2018-02-09 at 14.17.41.png
    I got quoted in there a couple of times in regards to women in crypto. Sadly they cut out most of the Dash stuff :/ but at least they mentioned it as “the rising altcoin” :)

    Another result was this podcast that I got interviewed on: https://secondbreaks.com/podcast/anja-schuetz-cryptocurrency/

    Screen Shot 2018-02-09 at 14.14.30.png

    This was a great one for beginners I believe - many people from "way back when" contacted me afterwards and I also got additional interview requests as a result. I got to mention Dash a few times in there and also sent the interviewer some Dash.

    Dash Giveaways and wallet installations


    Only a few this month (in terms of people, but in terms of Dash I sent more than ever, see photo on the right :D but okay, that's my brother...). I'm pretty sure 4 out of those 5 will go and buy Dash soon. These were all more-than-1-hour conversations. They were truly interested in crypto and how Dash is different from the rest, and asked really good questions.

    Screen Shot 2018-02-09 at 15.27.58.png

    Proof of transactions can be found here in this file.
    From previous Dash giveaways last month, I know that at least two people bought Dash, since they contacted me for help with it.


    Other than that, random social media comments here and there in all kinds of groups and forums, as usual, like this on Steemit:

    Screen Shot 2018-02-09 at 15.52.46.png
     

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