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Continued Sponsorship of the Crypto Show and Unsung PLUS Cannabis Industry Marketing

Discussion in 'Pre + Budget Proposal Discussions' started by Danny_Somthin, Apr 20, 2017.

  1. Danny_Somthin

    Danny_Somthin New Member

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    Objective

    The Crypto Show would like to extend its partnership with the Dash network by continuing a sponsorship for the show and the show’s involvement with the charity Unsung as well as helping the show to create relationships with the cannabis industry for Dash with our unique ability of on boarding new companies to Dash as we have demonstrated in the past. The Crypto Show is the longest running FM program dealing with cryptocurrency news and discussion and its hosts and producers seek the network’s approval for a sponsorship package for the show. The hosts of the show are even more dedicated to growing awareness and adoption of the DASH network and currency after getting to know the Dash dev team and community over the past 7 months. The rise in interest in Dash has grown tremendously since the our initial sponsorship and we feel this is no accident and don’t want to see it end. The show has interviewed most of the leading voices in crypto and other decentralized technologies, and feels that Dash is a great sponsor due to the features that set it apart from other projects in the space. The team feels even more confident in presenting the reasons for the adoption of Dash to its crypto-minded audience. In addition, the Crypto Show has a successful track record of fundraising for charitable organizations and the show would like to continue to make Dash the lead sponsor for the its partnership with the organization Unsung Hacking Hunger in Austin, TX.

    While we feel that Unsung is a great project and we will continue to do this, we feel we would serve Dash better if we are reaching merchants and users of crypto currency. We see the writing on the wall concerning the Cannabis industry and its problem of being unbanked. As we all know Bitcoin really got its value from things like the Silk Road and Satoshi Dice. We want to retool and refocus what we're doing with Dash to reach directly to the medical Cannabis industry by traveling to dispensaries growers and other merchants in the industry to meet face-to-face and bring them on board. It won't be long before the banks stop shunning this industry and we need to make an impact now. We need to let the Cannabis industry know that we were there for them when the banks were not and hopefully they will show the same loyalty and stick with Dash when the banks do finally come around. On this 4/20 we are on the ground in Denver meeting with these companies to talk to them about integrating Dash as well as talking with the patrons to get them to set up wallets. In the coming months we would like to continue this by traveling to other cities where cannabis is legal whether it be recreational or medicinal and establish partnerships with these businesses. We've already got a jump on this by bringing an online cannabis pharmacy on board called Cannasense which will be announced on 420 or sometime near that date. This can absolutely be huge for the adoption rate for Dash. For the past three years we've dedicated the month of April to reaching out to cannabis luminaries to come on the show and discuss the issues of legalizing cannabis. Going forward we would like to include cannabis more often in the show year around to build a larger audience of that demographic and reach new users of crypto currency by appealing to these audiences. The whole reason we at the crypto show even got involved with crypto currency was a political statement against the Federal Reserve and here is basically the same issue with cannabis. Once again it's something we can probably make a difference with and we think this is a great direction to increase adoption and value of Dash. We have established a great relationship with the core team and have worked closely with Danial Diaz in helping to onboard several important business partners already. We feel strongly that the Cannabis industry is a prime market to penetrate and have already established some key relationships within the industry. This is an opportunity we don't want Dash to miss out on.

    The 6 month proposal length allows for us to focus our efforts on individual states in the US where Cannabis is legal and to marshal the resources for traveling and organizing Dash centered events in those areas. The longer proposal also allows us to demonstrate some of the features of Evolution to our business partners as the Alpha phase is released over the summer.

    Background

    The show continues to be a prominent voice in the crypto community and the team at the show believes strongly that highlighting Dash’s decentralized funding and governance model as the show would do, would continue to elevate Dash’s visibility and advantages in the space. This is something the show has strived to do on air and in interviews over the past 3 months. The hosts Danny Sessoms and Chris Nenedal have cultivated quite a name and presence in the space. With experienced radio hosts at the helm and a spotless reputation in the community the guys at The Crypto Show have created a vast network of connections throughout the world of cryptocurrency (see sample guest list below). The show airs twice a week on Sundays and Wednesdays from 8-10pm, a total of 8 episodes a month. Due to its regular time slot on an FM radio station, The Crypto Show is the most consistent radio and podcast content provider in crypto because of its set time each week. The hosts have made it a point to mingle Dash into their interviews with leading Bitcoin gurus to help raise the profile of Dash in the minds of some of the leading people in the space. The hosts of the show are very much still dedicated to growing awareness and adoption of the DASH network and currency. After interviewing most of the leading voices in crypto and other decentralized technologies, the show feels that Dash has been a great sponsor due to the features that set it apart from other projects in the space. Our website with the Dash banner proudly displayed: https://thecryptoshow.com/

    Public Relations

    The Dash protocol has tremendous vision and we at the show feel that vision has not been communicated to the wider crypto scene effectively. Unfortunately there is still a reputation haunting Dash that the show would like to help eliminate. Talk of instamines and scams still plague the Dash project and the show would like to help remake Dash’s image by presenting some of the revolutionary aspects of the protocol to the leading names in the space. A major hurdle for bitcoin has always been the negative press of scams or hacks. But we have found that showing the ability for a coin to support charities in a decentralized way like the efforts of Bitgive, Sean's Outpost, FreeAid and others is tremendously valuable PR to the public and also helps a lot of people. The show has helped dozens of charities with its work, even helping to raise over $12,000 for Ross Ulbricht's defense fund in a series of fundraisers it conducted. We would like to bring this kind of charitable attention to Dash. The sponsorship would also include an increase to 30% of the Dash going towards our partnership with Unsung Hacking Hunger in Austin, TX. Please see some of the ways Dash has helped change peoples lives here in Austin. https://thecryptoshow.com/unsungdash-charitywork/
    The most read article on bitcoin.com is about the Crypto Show’s partnership with Unsung that Dash has already helped sustain. Read it https://news.bitcoin.com/unsung-arcade-city-1000-meals/
    Unsung is the brain child of popular cryptocurrency activist and philanthropist Jason King. Unsung.org is an application that feeds the hungry by delivering unwanted food from local caterers and restaurant and rewards its drivers with bitcoin. The Crypto Show helped make Unsung a reality by creating a partnership with another decentralized organization here in Austin, Arcade City. Both organizations give credit to the show for making this effort come to life. An article detailing this partnership even made the front page of Reddit with over 210,000 views. The show has also played a big part in helping the decentralized Uber, Arcade City, get off the ground leading to worldwide attention. “The Crypto Show has been instrumental in advancing Arcade City in Austin and globally. Connections they made for us turned into two of our most important strategic relationships: Airbitz for Bitcoin payments and security, and Unsung.org for connecting our drivers with a social mission of feeding the homeless. Their radio PSAs and well-done interviews are the cherries on top. We’ll always be happy to partner with The Crypto Show.” - ChristopherDavid, CEO of Arcade City

    "The Crypto Show has been fantastic in establishing The Austin chapter of Unsung and it is amazing. The amount of good they have been able to do on a very limited budget is astounding. Well over a thousand meals fed in a very short period of time. A real asset to the Unsung community." - Jason King, Founder of Sean's Outpost and Unsung
    "I have worked with the Crypto Show in advertising the Texas Bitcoin Conference and other events. His promotion was the most effective of all we used. The Crypto show has shown a level of consistency and quality that has proved to be effective in promoting Bitcoin, Conferences, and businesses. Additionally, they have provided great guests, information, and entertainment." - Paul Snow, Chief Architect at Factom, Organizer of the Texas Bitcoin Conference

    Great article on Bitcoin.com about the show in which the Dash sponsorship is mentioned: https://news.bitcoin.com/crypto-show-discusses-bitcoin-radio/

    What Prominent Guests have said about Dash with the Show:
    “Your sponsor Dash tops my list [of altcoins].” - Roger Ver https://letstalkbitcoin.com/blog/po...-big-blocks-with-roger-ver-and-justus-ranvier
    “You [The Crypto Show] popped my Dash cherry.” - Adam Kokesh https://letstalkbitcoin.com/blog/po...h-adam-kokesh-stas-oskin-from-wingsplatformai
    “hey @TheCryptoShow what happens if you tweet #Dash.org #Anarchpulco.com” - Jeff Berwick https://twitter.com/dollarvigilante/status/816743118536081408

    Broadcast Networks
    TXLR 89.1 FM Austin, TX
    LTB Network https://letstalkbitcoin.com/blog/category/the-crypto-show
    Logos Radio Network https://www.logosradionetwork.com
    LRN FM https://lrn.fmBitcoinTalkRadio.com
    Tastypodcast.com https://tastypodcasts.com/podcasts/crypto-show

    Ratings and Stats#1 Show on BitcoinTalkRadio.com41,000 Plays each month on Soundcloud
    2nd Most listened to show on Let’s Talk Bitcoin Network after Andreas Antonopoulis’ show
    Broadcast on 89.1 FM in Austin to the 35th largest radio market in the U.S. with radio coverage to potentially 1.6 mil listeners
    A Sample List of Some Past Guests
    Kim Dotcom, Entrepreneur and Internet Revolutionary
    John McAfee, CEO McAfee Associates
    Andreas Antonopoulis, Author of Mastering Bitcoin
    Cody Wilson, CEO Defense Distributed
    Amir Taaki, Dark Wallet
    Roger Ver, Bitcoin.com
    Alex Winter, Actor/Director of Deep Web
    Jeffrey Tucker, Liberty.me
    Peter Todd, Bitcoin Core Developer
    Pieter Wuillie, Bitcoin Core Developer
    Paul Snow, Chief Architect Factom
    And hundreds more...Check out our Soundcloud for more: https://thecryptoshow.com/soundcloud/
    Dash Guests on the show since beginning of Sponsorship:
    Even Duffield, DASH Lead Developer
    Andy Freer, DASH Developer
    Daniel Diaz, DASH Business Developer https://letstalkbitcoin.com/blog/post/the-crypto-show-with-daniel-diaz-of-dash
    Juan Gault, DASH Evangelist
    Amanda B. Johnson, DASH Evangelist
    Ryan Taylor, Director of Finance at DASH https://www.youtube.com/watch?v=Qi7OqlQClg4
    Perry Woodin, Founder at Node40 https://www.youtube.com/watch?v=5u7HmVlkhEU

    Budget

    The show would ask for a 119 dash a month for a period of 6 months, a reduction from last period. We would split the budget as follows:
    50% - The Show Sponsorship (59.5 Dash/mo.)
    20% - The Unsung Charity (23.8 Dash/mo.)
    30% - Cannabis focused PR and travel (35.7 Dash/mo.)

    This is a tremendous value for the price.

    This quarter of the sponsorship will help offset the cost of trips to Cannabis events and to conduct Cannabis industry outreach. The additional quarter of the budget will continue to provide for the needs of Unsung. The rest would continue to help pay for our studio space, our costs for production and our ability to travel for remote events for interviews. It would provide enough investment to fill the much needed gaps in Unsung’s budget and would directly purchase foodstuffs for the homeless community that Unsung serves. The show would also like to continue to give Dash away to leaders in the crypto space and have them set up wallets to help put Dash into the hands of influential people. We have already given out some Dash and you can see some of their quotes above. What better platform to distribute the currency and introduce newcomers then one of the most popular and entertaining shows out there? And what better way to help remake the image of Dash but by using it to fund a charity that has received worldwide press?

    Sponsorship Package
    If the network decided that this was worth funding Dash would receive an official sponsorship that includes:
    - live reads on air of our “Dash in the News”
    - a banner on our site. https://thecryptoshow.com- close attention to reporting and curating all Dash news for our audience giving it special attention for the purposes of advertising to our crypto minded audience.
    - Free PSA announcements and commercials advertising the Unsung sponsorship by DASH during show
    - Special attention to Cannabis companies that choose to adopt Dash as a payment platform
    - Mention of sponsorship in future media coverage of Unsung: Hacking Hunger
    -The satisfaction of knowing the Dash community helped feed thousands of homeless people in Austin, TX
    ScheduleThe sponsorship would last for another period of 6 months starting May 4th and ending on Oct 4th, 2017. If the network appreciates the effort we have made and feels it is worth funding in the future than we would present a proposal in the future.

    Regards,
    The Crypto Show Team
     
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  2. Vedran Yoweri

    Vedran Yoweri Active Member

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    agree.
     
  3. TroyDASH

    TroyDASH Well-known Member
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    Thanks for your proposal! Happy to support this one
     
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  4. akhavr

    akhavr Active Member
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    You've got my vote.
     
  5. Danny_Somthin

    Danny_Somthin New Member

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    I want to thank all of MN's that supported us and to the rest we hope to earn your support in the Future.
    To kick this off I'm delivering a General Bytes machine to "Ink It Over" a computer on the green mile in Denver. I'll be getting a Dispensery on board as well while I'm there. From there I'll be travelling to Las Vegas, Phoenix, Oakland, San Francisco then Oregon and Washington with a goal of 1 dispensery for each city. I may not land one in every city but at least I'll be laying the groundwork to do so in the future. I'll be doing this in my Rv with Dash logos on it. Stay tuned I plan on over delivering on this proposal.
     
  6. Danny_Somthin

    Danny_Somthin New Member

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  7. joezippy

    joezippy Member
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  8. Danny_Somthin

    Danny_Somthin New Member

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    Way ahead of you my friend it is precisely the pitch I will be making to Dispensaries, first get an ATM in there and then take a Point of Sale using alt36 The idea would be to get everyone involved not just crypto users. I think a rewards system is also being discussed.
     
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